Archive | July, 2010

Marketing Your Photography Week: How to develop your digital marketing plan

July 31, 2010

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Marketing Your Photography Week: How to develop your digital marketing plan

[Editors Note: This post concludes our “Marketing Your Photography” week here on DPE with Rosh Sillars. We truly hope you enjoyed it and found it useful, if you have ideas for another “week” series, please let us know. We’d love to hear from you.] Does digital marketing really work? Yes. How do you know if […]

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Marketing Your Photography Week: Don’t forget e-mail.

July 30, 2010

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Marketing Your Photography Week: Don’t forget e-mail.

[Editors Note: This week is “Marketing Your Photography” here on DPE with Rosh Sillars. Rosh will be bringing you a new article every day this week, make to sure to check them all out!] If you are not offering something of value in exchange for an e-mail address you are losing out on a great […]

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Marketing Your Photography Week: Marketing in the digital age

July 29, 2010

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Marketing Your Photography Week: Marketing in the digital age

[Editors Note: This week is “Marketing Your Photography” here on DPE with Rosh Sillars. Rosh will be bringing you a new article every day this week, make to sure to check them all out!] Traditional advertising uses a shotgun approach to finding new clients. Digital marketing is about targeting your specific marketing and testing techniques […]

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Marketing Your Photography Week: What does social media replace?

July 28, 2010

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Marketing Your Photography Week: What does social media replace?

[Editors Note: This week is “Marketing Your Photography” here on DPE with Rosh Sillars. Rosh will be bringing you a new article every day this week, make to sure to check them all out!] Social media is here to stay, but it will not replace what is already working. It’s just another form of communication. […]

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7.27.10 Tuesday’s Talented Twitter Find: Lars Tiemann

July 27, 2010

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7.27.10 Tuesday’s Talented Twitter Find: Lars Tiemann

Hey Gang, We have a cool weekly feature here on DPE: Tuesday’s Talented Twitter Find. Each Tuesday I choose a photographer who I find on Twitter  who is . . . well, talented! I find ‘em by reading an interesting tweet and then by clicking on his or her web site. This week’s Talented Twitter […]

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Levi’s Stop Motion Eye Candy

July 27, 2010

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If you have not seen it yet, you must check out this new amazing viral video done for Levi’s jeans. But what’s truly cool about the video is that this was done not with fancy computer graphics or trickery, but by using good old fashioned photography. Amazing work, traveling across the country in an RV […]

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Marketing Your Photography Week: Are blogs important for photographers?

July 27, 2010

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Marketing Your Photography Week: Are blogs important for photographers?

[Editors Note: This week is “Marketing Your Photography” here on DPE with Rosh Sillars. Rosh will be bringing you a new article every day this week, make to sure to check them all out!] Blogs are the foundation of your social media campaign. What makes a platform or Web site a social medium is the […]

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Marketing Your Photography Week: The center of your marketing solar system

July 26, 2010

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Marketing Your Photography Week: The center of your marketing solar system

[Editors Note: This week is “Marketing Your Photography” here on DPE with Rosh Sillars. Rosh will be bringing you a new article every day this week, make to sure to check them all out!] Envision your digital marketing plan as a solar system. Sitting in the center of this is your Web site – or […]

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Marketing Your Photography Week: Marketing in the digital age

July 25, 2010

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Marketing Your Photography Week: Marketing in the digital age

[Editors Note: This week is “Marketing Your Photography” here on DPE with Rosh Sillars. Rosh will be bringing you a new article every day this week, make to sure to check them all out!] One thing I know about photographers: most of them are more interested in taking photographs than marketing their products and services. […]

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When the Sun Ignites the Steam

July 23, 2010

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When the Sun Ignites the Steam

Hey Gang, I first met Chris Klapheke, founder/owner/operator of Outdoor Photo Gear, during a workshop I was co-leading in December 2008, in Bosque del Apache, New Mexico. We met during the event that Chris eloquently describes below, and exquisitely illustrates above. I was new to the area, but Chris had been there several times before. […]

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