Ten Reasons Social Media is Important

January 14, 2010

social media

Social media is fast becoming a mainstream method of communication. Business owners are realizing that social media cannot be ignored and must be included in their business plan. If you are one of many photographers still on the fence about social media, the list below may be helpful:

  1. Eighty percent of the people looking for products and services online use search engines to gather at least part of their information. Social media activity helps to improve search rankings.
  2. Traditional media is losing effectiveness; social media is gaining effectiveness.
  3. Photography buyers are increasingly depending on Flickr and Google images to find new talent and stock images.
  4. Social media increases exposure of your work.
  5. Relationships – which are the foundation of business – are also the bedrock of social media.
  6. Social media is low-cost and delivers great benefits.
  7. It’s a way to passively, rather than aggressively, keep you in front of your clients.
  8. Social media platforms are one of the best places to learn the latest information about your industry.
  9. There is no pressure with social media. You can consume it when you are ready.
  10. You have easy access to the people you wish to meet.

This post was written by:

- who has written 10 posts on The Digital Photo Experience.

Rosh Sillars is a veteran photographer with a photojournalism background specializing in people, food and interiors. He earned his BFA in photography at the College for Creative Studies (CCS), Detroit. Rosh offers his services to traditional media, new media and corporate clients. You follow Rosh on twitter at: http://twitter.com/newmediaphoto

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